ambiquity design

Branding is an important part of every company’s marketing strategy. Rick designed a logo that we used in the Trotter Strategies website banner, then incorporated the new logo into Trotter’s business card design.

Keeping a consistent look on every element of your business’s communication outreach provides a professional easy-to-recognize company image.

The logo can also translate to company letterhead, envelopes, newsletters, brochures, and any other business communications. Best of all, this is a simple logo, with the white on red being immediately recognizable. You can also cast this in a two-toned version and it doesn’t lose any of its identity. Simple design is often the best. (Think Nike swoosh.)

Contact Ambiquity Design for affordable websites and business communications: www.ambiquitydesign.com.

We just completed a one-page “business card” site for a new client:

Trotter Strategies, a Washington, D.C.-based firm headed by veteran lobbyist Tom Trotter, provides Congressional consulting, strategic advice, and issue advocacy. Whether it’s promoting a particular issue or trying to stop harmful legislation, Trotter’s years of experience and established relationships will help you navigate the process and achieve your legislative goals.

Our business card site package include hosting for one year. We offer customized extras that you can add to your site. In this case, we’ve linked to Trotter’s resume. We also designed his company logo and business cards.

We’re just back from balmy Gulf Shores and the frigid winter temps have gotten us down. We decided to warm things up a bit with a winter hosting special. From now until the end of of March, we’re offering a year of hosting for only $50, PLUS, you get the next year for free.

Hosting is normally $79 a year, so the total savings is $108. At a little over $2 a month, that’s the lowest hosting price available.

If you’re thinking about changing hosts or getting a new website, now’s the time to do it. Ask us for a price on a new site design.

I just had to create this for our company…

Our newest client is American CME, a fledgling company that provides online training for health care professionals.

American CME offers continuing medical education through documentary-style classes that consist of a video and a short test. While viewing the videos, users can pause and rewind anytime, and they have 24 hours to complete the training. The company has a good business plan, some well-produced videos for the training, and it definitely looks like they’ll fulfill a void in online CME training industry that will lead to a successful venture.

The company founders, Jeff Latkowski and Geoff Lassers, hired us to create a website and logo, as well as to build, set up, and integrate their video training into an online learning management system through Moodle. The first requirement was to have a bare-bones website with video, quiz and chit ready by January 1st, so they could get their site listed in the Michigan Department of Community Health (MDCH) directory.

Rick created a professional-looking logo/banner, using their name, a subtle medical image and a tagline. I integrated the banner into a Moodle theme that I adapted and revamped into the colors, look, and layout we thought the company was aiming for. Brandon built the Moodle aspects, integrated the video, set up the quiz, passwording, and other technical elements.

We made the January 1st deadline, and here’s stage one of the website. We’re currently adding more pages, a blog, a full FAQ section, and other facets of the site, and I’ll update the Ambiquity blog when the site is complete. The MDCH directory accessed the site, went through the sample course, and American CME has been accepted into their 2010 directory.

Rick designed a new one-page site for Delta: http://singbecauseyoucare.com

The site, hosted by Ambiquity Design, is an ad for a four-day Karaoke fundraiser, “Sing Because You Care,” which raised $2655.25 for the local Wayne-Westland Corps of The Salvation Army. The event was organized and hosted by employees of Delta Air Lines and Wayne County Airport Authority.

The original art for the banner was provided by Gordie Roedeing.

The new site for the Set Medics is ready: http://911setmedics.com. We used the logo we designed, with a tagline that the guys wanted, and they worked out to be a great combo.

Good digital photos are an integral piece of the web design process. Unfortunately, it was difficult to get the crew together for some good shots to use on the site. They all work completely different shifts. Luckily, the medics had a firefighter buddy who is also a really good photographer, and they were able to coordinate schedules for a quick photo session.

The photos turned out well, and we used them as inspiration for the rest of the site development. I decided to make the navigation bar out of a film strip graphic, and coordinated the site background with the brown in the photos. Using a photo of the team that has a bit of red at the top — which matched the red in the banner — brought it all together into a cohesive look.

We also created a blog for the set medics. The next Ambiquity Design blog will discuss integrating a blog into your site, an especially important element of search engine optimization.

We created a site for a new local company. Geoff Lassers and three other West Bloomfield firefighters have created a service that protects local film production crews. They offer an important service and we’re happy to have the chance to work up a site and business cards for these young entrepreneurs.

Since the style and color of the new website are going to complement the company logo, we needed to create that first. The guys wanted something that utilized the staff of life and the EMS star, plus something that signified the film industry.

After playing around with some ideas, we came up with this:

The white background, grayscale, and stark red will work on small media, like a business card, and can also be used as a banner for the site, once we add a tagline. Here’s how the logo looks on the new business card:

The next blog will focus on the site.

The Word of Truth Church of God in Christ is a suburban Detroit outreach that needed a website. Rick worked together with church Minister Mandell Pressley, to create one that corresponded with the vision of the church and its founder, Dr. Robert E. Garner. The result: twtchurchandministries.com (also twtchurch.com — a shorter version that can be used on business cards or other space-limited media).

The six-page site fulfilled their unique requirements, including a prayer request form, a listing of the church’s weekly worship schedule, a blog about upcoming church events, and a blog written by Dr. Garner, the pastor and founder of the church. The two blogs each serve to keep the church members informed, and both pages needed to complement the look of the rest of the site.

Reconfiguring blog templates is a challenge, since a blog isn’t simple html code. Finding the element of the css code and which parts of the page they affect is a little piece of detective work. The blogs rarely look exactly like the html site, but they can incorporate the banner and colors of the main site.